New wireless systems have much more capacity; Verizon estimates ten times as much. In much of the market, a carrier will have more bandwidth than current applications require. Many offerings impractical a few years ago now make sense. You can offer more, win customers, and reduce churn. For example:
- Better video quality. 480p video is not enough for your best customers. Premium smartphones are competing for the best screen and rapidly upgrading quality.
- Fixed wireless to homes. Goldman Sachs estimates Verizon will profitably add 8 million profitable fixed wireless homes by 2023. Over 2 million Japanese are finding fixed wireless more convenient even where fibre to the home is a choice.